Social-Media Stats to Kick-start Your Slide Deck
Are you taking resort in social media for your business promotion and other things? If yes, then you are legitimate in your move, as a number of research and studies on social media shows countless opportunities you have for your small and medium size businesses promotion. In fact, as you keep on reading this article, you will come across stunning social media trends and statistics, which will tells you how social media is playing a key role in role in catching up users all across the world. This article is all about the number of social media stats which you will help you to trigger your slide deck. Let’s look at these:
The drastic changing backdrop: You often hear about a number of articles written on social media yelling, if Facebook becomes a nation, then it would be the third largest populated country in the world. You can therefore imagine the impact of social media platforms in the lives of people. The internet has embarked in a social media era. Everything seems to be revolving around these platforms. Considering this fact, the world of businesses too is seen taking plunge in this storm. Now they are seen adopting a couple of marketing promotion strategies using social media platforms. So you can see how swiftly the changes are taking place in the landscape.
Important social media stats: As per the various studies and market research surfacing over a number of blogs and websites, a number of interesting stats is uncovered with staggering numbers. As per the group Social Media Examiner, there are more than 800 million users of Facebook alone, and the figure is adding up every minute and second. The year 2011 alone saw an incredible figure of 200 million new Facebook users worldwide. The study reveals that the current year is likely to see the similar addition at places like the Facebook. Speaking about the Americans which are considered to be among the forerunners in using social media sites, around 80 percent of US population uses the networking sites. The study also says that these US citizens spend more time in Facebook as compared to any other site. With devices like Smartphones coming in the market, around 40 percent of social media users access social networking sites via these phones. Around 23 percent of the total time spent on internet goes in social media networks.
Some other stats: At one end you have a number of market research companies doing a wide range of studies and research over the social media networks with different angles and perspective. At the other end, there are couples of stats surfacing from social media networks as well which shares their observations about their users. For instance, the Facebook has something interesting to reveal about their users which was discussed in the F8 Developer Conference. It says that more than 400 million users (that is 50% users) of Facebook login every day. An average user on Facebook has around 130 friends in his or her network and around 80 pages, groups and events. Daily 20 millions apps are downloaded on Facebook alone.
Small business stats in terms of social media: Considering this incredible paradigm shift towards social media, small business and overall business world is also seen treading this path. As per a study by Zoomerang, businesses are considering social media platform for three things like connecting with their consumers, self promotion activities and visibility thing. Around 24 percent of small business owners keep social media platform on the top for marketing activities. The study further states that 60 percent of the small businesses are finding the platform of social media very easy to market their products or services. Moreover, the amount they need to spend for this is less than 100 dollars.
The stats about social media discussed above are nothing but a tip of iceberg. There are more to discuss and consider besides these as discussed above. Amidst all these figure and stats, the small and medium size business owners have encouraging time ahead using social media platforms to promote their products or services. These are not only simple and easy methods, but also result oriented ways of self promotion at affordable costs.
About the author:
Margaret is a blogger by profession. She loves writing on environment and technology. Beside this she is fond of books. She recently bought a Designer Shoes. These days she is busy in writing an article on Pocket Calculator.


